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Item #:
86159618
Digital Hesitation: Why B2B Companies Aren't Reaching Their Full Digital Transformation Potential
Item #:
86159618
€ 23
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What Stands Out
In-depth Analysis
This book provides a thorough examination of the barriers to digital transformation in B2B companies, offering readers actionable insights to navigate and overcome these challenges effectively.
Expert Perspectives
Authored by industry experts, it presents diverse viewpoints and case studies, enriching the reader's understanding of successful digital strategies tailored for B2B environments.
Practical Frameworks
Equipped with practical frameworks, this guide empowers organizations to implement digital changes, ensuring that they strategically align technology with business goals for enhanced operational efficiency.
Product Details
| Publisher | TSIA |
| Publication date | July 12, 2022 |
| Language | English |
| Print length | 384 pages |
| ISBN-10 | 0986046264 |
| ISBN-13 | 978-0986046261 |
| Item Weight | 1.4 pounds (640 grams) |
| Dimensions | 6 x 1.25 x 9 inches (15.2 x 3.2 x 22.9 cm) |
Who Should Buy?
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B2B Executives
Executives seeking insights on digital transformation challenges and strategies to enhance their company's digital capabilities.
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Marketing Professionals
Marketing teams looking to understand the impact of digital delays and how to implement effective digital strategies.
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Business Strategists
Strategists aiming to identify barriers in digital transformation and explore methodologies to streamline business processes.
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Small Startups
Small startups may find the insights too advanced given their initial focus on product development rather than digital transformation.
Product Description
Digital Hesitation: Why B2B Companies Aren't Reaching Their Full Digital Transformation Potential
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Computers & Technology Editorial Review
**** "Digital Hesitation" by the TSIA research team has received overwhelmingly positive feedback from readers, positioning it as an essential guide for understanding the current dynamics of the B2B tech industry. Fans of the TSIA's previous works have noted that they continue to raise the bar with this installment, offering fresh frameworks and recommendations that resonate deeply with industry challenges. The book is praised for its accessible language and formatting, making complex concepts easy to digest. It provides profound insights into the hurdles faced by businesses in adapting to digital changes, illustrating how indecision can lead to significant setbacks. Readers appreciate the authors' ability to blend theoretical insights with practical, data-backed recommendations, helping industry leaders navigate the complexities of digital transformation. Many reviewers highlight how the book serves not just as a critique of existing corporate strategies but also as a source of inspiration and actionable steps toward improvement. By leveraging real-world examples, "Digital Hesitation" demonstrates the pressing need for companies to prioritize outcome-oriented business models over traditional feature-focused strategies. The book has been described as an enlightening experience that sheds light on the critical necessity of transformation while encouraging readers not to shy away from the changes that must be embraced. It stands out as a reflective piece of work that challenges leaders to confront the realities of their organizations and makes a strong case for adopting the insights shared by the TSIA team. Overall, "Digital Hesitation" is highly recommended for anyone looking to explore the intersection of technology and business strategy, particularly those in influential positions within their organizations. **
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Pros
- Offers fresh frameworks and actionable recommendations
- Easy to read and understand
- Provides data-driven insights and real-world examples
- Highlights the urgency of addressing digital transformation
- Serves as both a reflective critique and a roadmap for improvement
Cons
- Some readers may find the concepts challenging if they lack prior knowledge of the industry or TSIA's previous works.
Product Price History
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€ 23
Order now and get it around Sunday, September 13
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Features & Benefits
- Essential guidance for B2B tech companies embracing digital transformation.
- Focus on building a profitable X-as-a-Service business model.
- Includes tactics for enhancing digital customer experience.
- Emphasizes data-driven sales and customer success at scale.
- Unlocks efficient growth for staying competitive in the tech market.
- Pragmatist's approach to navigating the next five years of development.
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